Shopping cart abandonment is a phenomenon that affects many e-commerce businesses and causes them to lose sales. This happens when customers add an item or items in their cart but don’t go through the purchase. On average, 69.57 percent of shopping carts are abandoned by customers for different reasons. Reducing shopping-cart abandonment can bring in […]
How to Make Digital Marketing Easier
Digital marketing is the premier form of marketing for businesses. It can enable your brand to reach a wide audience for relatively little cost compared to other marketing means. Despite its potential to be super successful, digital marketing isn’t easy and requires a great deal of skill, knowledge, and strategy to make it work. When […]
An ultimate guide to getting international SEO right
If your site offers different content to users from different countries or regions or users who speak different languages, you can optimize Google search results for your site, which is known as international SEO. A website is referred to as multilingual when it offers content in at least two languages. This includes, for example, a […]
9 Most Useful Tips to Create SEO-Friendly Content
Quality content is the backbone of search engine optimization. Visibility, rankings, and traffic, all come with consistently posting optimized quality content. So what does ‘quality’ denote here? Quality content, in simple terms, means a piece of information that is relevant and useful to internet users. No prices for guessing this! The ranking of the content […]
Making Your Instagram Photos Pop – A Guide for Startup Marketers
Ever since its launch some ten years ago, Instagram has been on a roll. The photo-sharing app designed for smartphone users met with an unprecedented response because it was the first of social media platforms to be fully visually-oriented and managed on the fly from the phone. It now ranks among the most popular social […]
Grow Your Startup Instagram Followers During COVID-19
Start-ups during this time should do much more than the “business as usual” updates. Here we present a few critical actions to make your business an Instagram followers generator. A crisis makes people behave in different ways! It makes few people flock to social media to get access to useful data and other updates. During […]
These Swedish Companies Are Using Tech to Their Advantage
The tech industry is booming around the world, although Swedish companies are leading the way in startups. By global standards, the country has a small population of just 10 million people, yet what they lack in people they make up for in productivity. The nation is the second-largest tech hub when looking at production per capita, coming […]
Find Out How You Can Make Awesome Instagram Live Videos for Boosting Your Engagement
Instagram is a happy hunting ground for marketers searching for platforms to increase their brand awareness and boost engagement. At a time when due to the raging coronavirus pandemic, more people are being forced to stay home for extended times, Instagram Live can help brands to connect better with their audiences and build enduring relationships. […]
7 Ways to Get Your Digital Marketing Strategy Right
Although many online guides and theories are detailing how you can create a digital marketing strategy that can reel in large amounts of new custom, it can be challenging to adapt the most popular strategy to the needs of your company. To help you to move forward with your digital marketing efforts, here are some […]
5 Reasons Why Your Online Reputation Is Taking A Hit
Online reputation is more than just a word for businesses these days. This is probably because marketers have realized that not paying attention to the same can be harmful to their businesses. However, there are still some factors that exist and keep damaging the image the customer holds of you. Here we tell you 5 […]